IHR Architecture
New Partner, new name…
BRAND IDENTITY
IHR Architecture is an architecture firm based in Durham, NC. They approached Alexander Isley Inc. to redesign their firm's logo. With the addition of a new partner to "Isley Hawkins Architecture", their office required an updated brand identity. Their firm works in a broad range of design, ranging from local government projects to the design of healthcare and institutional facilities.
PRECISE and STRUCTURAL
A clean and modern approach
The new mark was made mathematically by combining equal size squares to make the letterforms "IHR". The modular letters are structural, and their height creates building-esque silhouettes.
