Al’s Pizza Parlor
New logo.. with All the toppings please.
BRAND IDENTITY, PACKAGE DESIGN
Founded in 1988, Al's Pizza combines old-world quality, values, and work ethic with new world appeal, to provide a unique dining experience for patrons, families, and friends.
A little cheesy
With Als’ Pizza Parlor rebrand, their goal was to have a traditional pizza parlor feel with a modern flair.
Drawing inspiration from the historical baseball uniform logotype, I hand drew their new logo. The thick strokes of the logo allow for crisp embroidering reproduction, which can be used for the shop’s uniforms, packaging, and merchandise.